View the Recording Now!

What's the Webinar About?

This webinar dives into the strategies and tactics necessary to build buy-in for change at your institution

Presented by Mickey Baines and Scott Jeffe, you will learn how to lead the change needed for your programs to remain relevant. 

What You'll Learn?

  • What are the common hurdles to change
  • How do you determine the best approach
  • How do you implement change to bring the least resistance
  • What are some ways to address the naysayers

    ...and much more!
Mickey Baines
Founder and President

Mickey spent almost a decade leading the enrollment management operations of a successful private college in Eastern Pennsylvania with a heavy focus on adult students. In his current role at Fourth Dimension Partners, Mickey has taken the lessons he’s learned, and is working with colleges and universities to help develop strategies to build and grow their enrollments. Mickey is a frequent presenter on topics covering marketing, recruitment, advertising and customer service within higher education at conferences all over the country.

Scott Jeffe
Senior Director of Market Research

Scott has more than 18 years of higher education research experience. In his current position, he is responsible for institutional market research studies, professional development seminars, and national research projects on adult and online students learning patterns. He has managed research projects for more than 100 colleges and universities and has researched and planned more than 40 professional development programs designed for college administrators.