What's the webinar about?

Design a student journey that meets your prospects’ needs – and your institution’s enrollment goals.

Jodi will teach you how to manage your enrollment funnel and create a strategy that maximizes both student recruitment and retention.

What will your learn?

  • Identify key market opportunities
  • Attract and engage with students
  • Support students through graduation
  • Leverage data to measure effectiveness, cost and success

    ...and much more!
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Dr. Jodi Ashbrook
Senior Enrollment & Student Experience Consultant

Over the last 10 years, Dr. Ashbrook has held various leadership positions within higher education ranging from faculty to administrator in several markets across the country. Ashbrook’s background has focused primarily on coaching and developing enrollment teams, aligning resources with strategy to drive performance and influencing campus leaders to create innovative ways that ensure quality in the classroom. Most recently, formerly Chief Product Officer for Educators Serving Educators, Ashbrook has taken her student focused experience to help other institutions in the areas of enrollment management and student retention.

Her academic research has focused primarily on the influences of the student journey impacting a students’ level of self-confidence, engagement, and persistence in completing their college degree. Ashbrook’s research, consultative and supportive approach with her clients has helped to play a significant role in improving institutional processes, increasing the bottom line revenue and making a positive impact on the overall student experience.